A Meal-In-A-Biscuit

Never mind dieting. Running for a bus would be a lot easier without high heels on. London Daily Mirror - Mar 4, 1964 Just one satisfying Limmits meal a day (a cup of tea or coffee and two Limmits) instead of a normal main meal, and those unwanted inches will soon disappear... You can slim even faster still on "All Limmits" diet — that's three Limmits meals and a pint of milk a day. The secret of these "weight-loss biscuits" was that they contained sodium carboxymethyl cellulose, which is basically wood pulp. This was like taking a laxative, so all the food (and calories) would pass straight through your system. More info: Australian Food Timeline

Oct 13, 2025 - 12:00
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A Meal-In-A-Biscuit
Never mind dieting. Running for a bus would be a lot easier without high heels on.

London Daily Mirror - Mar 4, 1964

Just one satisfying Limmits meal a day (a cup of tea or coffee and two Limmits) instead of a normal main meal, and those unwanted inches will soon disappear... You can slim even faster still on "All Limmits" diet — that's three Limmits meals and a pint of milk a day.

The secret of these "weight-loss biscuits" was that they contained sodium carboxymethyl cellulose, which is basically wood pulp. This was like taking a laxative, so all the food (and calories) would pass straight through your system.

More info: Australian Food Timeline

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